A New Vision for the Future

Executive Summary

In early 2004, leadership of the Jewish Home of San Francisco launched a collaborative and community-wide strategic visioning initiative.

This process was undertaken in order to:

aging couple

Aging is the largest, most powerful socio-demographic facing the world today.

When we began developing a new strategic plan, it was with more of a specific focus on how the Jewish Home of San Francisco would deliver services to senior adults in the future. However, in response to what we have heard and learned during this process, it has become clear that the vision we are endeavoring to shape extends beyond our San Francisco (Silver Avenue) campus. Some of the trends affecting our understanding include, but are not limited to:

The Jewish Community Federation of San Francisco, the Peninsula, Marin and Sonoma Counties completed a demographic study in 20041 that highlighted the following key developments over the past 18 years:

The national and local trend lines for aging services in both the Bay Area and the Jewish community create possibilities, but also the need to realign Jewish aging services. We recognize the necessity for developing a vision that can be used to set policy – and thus management – in the right strategic direction to address future needs.

In addition, we will be refining the Jewish Home’s master site plan that will allow us to realign the Home’s national reputation for quality and innovation, as established by our predecessors, into modern centers of excellence that both meet and better serve the current needs of older adults seeking our services, as well as accommodate new markets. The Jewish Home is our flagship, and the emotional and cultural epicenter of our aging initiatives.

1. “Connecting our Jewish Community” – 2004 Jewish Community Study of San Francisco, the Peninsula, Marin and Sonoma Counties. Jewish Community Federation of San Francisco, the Peninsula, Marin and Sonoma Counties, August 2005.

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